- Client
- JLG Land Berhad
- Date
- February 2025
JLG Town Hall 2025 was an internal communication and employee engagement event for JLG Land Berhad, the property developer within the Johor Corporation group. Creative Creed Associates Sdn. Bhd., a creative agency for events and exhibitions, produced the town hall in February 2025.
The brief
A town hall is where leadership speaks to the whole organisation at once. JLG Land wanted the 2025 edition to strengthen alignment, collaboration and transparency between management and staff, giving the leadership team a platform to share:
- company achievements and business performance;
- business direction and future goals;
- organisational updates affecting every department.
The programme
The running order combined top-down communication with moments that let employees take part:
- management presentations and business performance updates;
- departmental sharing sessions;
- employee recognition segments;
- interactive activities;
- open Q&A sessions.
The production challenge in a town hall is keeping a long programme of updates engaging for a staff audience. Recognition segments and interactive moments break up the presentations, and a well-run Q&A turns a briefing into a conversation.
What Creative Creed delivered
Creative Creed planned and produced the event, working with JLG Land's team on the programme and managing suppliers through to show day. Audio-visual, staging and technical elements were delivered by our event technical team with specialist partners.
JLG Land is a long-standing client. Creative Creed has worked with the group on property launches such as Sanubari 2023, as well as corporate events, so the town hall drew on an existing understanding of the company and its people.
Planning an internal event?
If you are preparing a town hall, leadership address or employee engagement day, talk to Creative Creed about the programme and production.